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Starbucks’ new CEO has diagnosed its problems. Analysts say the solutions could get expensive.
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Starbucks’ new CEO has diagnosed its problems. Analysts say the solutions could get expensive.
November 1, 2024
Arthur Bleemer
Starbucks CEO Brian Niccol has laid out a bold turnaround plan for the coffee chain, with plans to tighten up service and redesign stores. But analysts are proceeding with caution.
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